Catalog Industry Standards

The famous Sears mail order “Big Book” catalog from the 1900’s was the begining of retail catalogs. Still around today, the catalog shows how important it is to get products in front of consumers. Most catalogs today are not as large and bulky but do have some common standards in size and material.

Catalog Industry Standards Pefect Binding

Saddle-Stitched Catalog


Magazine Industry Standards Pefect Binding

Perfect Bound Catalog

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